Southern Cross Austereo (SCA) today announced the rebranding of the eight Redwave Media Western Australian radio brands it acquired in October last year to the Triple M and Hit brands.
The regional radio stations included in the acquisition have been operating under the Red FM and Spirit FM brands in eight regional areas and remote mine sites. Under the changes, Red FM stations will move to Hit radio brands and Spirit FM stations move to Triple M brands.
From 8.00am (AEDT) 16 March, the stations will switch to the following brands:
• 106.5 Red FM – Karratha – Hit 106.5
• 101.3 Red FM – Broome – Hit 101.3
• 91.7 Red FM – Port Hedland – Hit 91.7
• 96.5 Red FM – Geraldton – Hit 96.5
• Red FM remote – mine sites – Hit WA
• Spirit 98.1 FM – Geraldton – 98.1 Triple M
• Spirit 102.9 FM – Broome – 102.9 Triple M
• Spirit 94.1 FM – Port Hedland – 94.1 Triple M
• Spirit 102.5 FM – Karratha – 102.5 Triple M
• Spirit remote – mine sites – Triple M WA
“We are delighted to welcome the Redwave stations to the Hit and Triple M family of brands, and I’m sure listeners will enjoy the unique mix of music each brand brings to regional West Australians. Importantly, every station will continue to deliver strong local content and comprehensive coverage of news, information and events across Western Australia reflecting each community’s personality and values,” Southern Cross Austereo CEO, Grant Blackley, said.
“The Redwave acquisition takes our national radio footprint to 96 stations nationwide, to join Australia’s largest radio network and all the benefits that brings.”
The new Hit and Triple M stations will announce their show line-ups and announcers in March.
For more information, please contact:
Corporate Communications Manager
Southern Cross Austereo
0408 774 577
About Southern Cross Austereo
Southern Cross Austereo (SCA) is one of Australia’s leading media companies reaching more than 95% of the Australian population through its radio, television and digital assets. Under the Triple M and Hit network brands, SCA owns 96 stations across FM, AM and DAB+ radio. SCA provides national sales representation for 25 regional radio stations. SCA broadcasts 92 free to air TV signals across regional Australia, reaching 4.4 million people a week, with Nine Network programming and advertising representation across Australia’s East Coast, Seven Network programming in Tasmania and Darwin, and Seven, Nine and Ten programming in Spencer Gulf. SCA operates Australia’s leading premium podcasting network – PodcastOne Australia – and provides Australian sales representation for global open audio platform SoundCloud. SCA’s premium brands are supported by social media, live events, video, online and mobile assets that deliver national and local entertainment and news content. https://www.southerncrossaustereo.com.au/